Thanks to David and to our event sponsor, Trailblazer Capital!
We had a great discussion about the control advantages of a direct sales strategy versus the scalability and cost advantages of a channel strategy.
We also had some great questions about how to identify a channel partner and how long you should test a channel before moving on to another strategy.
With 25 attending, every seat in the house was taken, and we were delighted to see that everyone was involved in a startup!
Our next event is March 28, our Find-a-Founder event. Be sure to sign up now. Whether you have a business idea or just skills and enthusiasm, this will be a great time and place to build or join a team!